On Saturday, January 14th, Canadians from coast-to-coast clicked into their skis and boards, and participated in Alpine Canada’s third annual CIBC National Ski Day. With 17 participating ski resorts from British Columbia to Newfoundland, Canadians got outside to celebrate our majestic landscapes in the heart of winter in support of the Canadian Ski Teams.
Alpine Canada sold over 3,000 discounted lift tickets across all participating resorts, with a donation coming back to our current and future Olympians and Paralympians from our resort partners. Skiers of all ages took to the slopes to celebrate one of Canada’s most popular winter pastimes, while enjoying special offers and experiences from our CIBC National Ski Day ambassadors.
From the entire team at Alpine Canada, thank you to all of our resort partners, event sponsors and CIBC National Ski Day participants. Without the support and participation of everyone involved, this day would not have been possible!